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An AI sales development rep that lives on your website

The SaaSToolkit Website SDR is an always-on AI sales development rep for your site. Install one JavaScript snippet and every visitor is tracked under a persistent identity, engaged in real time by an AI agent trained on your documentation, videos, decks and support history, converted from anonymous to identified lead, nurtured with behaviour-triggered email sequences, and then called by an AI voice agent to book a demo, start a trial or complete a purchase — with a human able to take over at any point.

From anonymous visitor to closed customer

Seven continuous stages run automatically: install the snippet, train the agent on your knowledge, engage visitors in real time, convert anonymous to identified, nurture by behaviour, call high-intent leads, then book or close with human handover available throughout.

  • Real-time AI chat trained on your docs, site, videos and decks
  • Anonymous history merged retroactively onto the identified lead
  • Behaviour-triggered email sequences with bounce and unsubscribe safety
  • AI voice calls via ElevenLabs and Twilio with strict local calling hours
  • Calendly booking and Stripe checkout inside the conversation

The stack behind it

ElevenLabs for natural voice, Twilio for call and SMS delivery, Calendly for live availability and booking, Stripe for checkout and revenue attribution, Resend for lifecycle email, OpenAI and Claude for reasoning, Slack for alerts and human takeover, and Meta and Google Ads for server-side conversion events.

Automation with guardrails

Calls and SMS only go out inside the recipient's local daytime window. Callbacks outside normal hours require explicit recipient consent. Opt-outs apply instantly across email, SMS and voice. Heatmaps and session replay stay off by default.

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